'Profoundly disappointing': KitKat cuts ties with Fairtrade

Fairtrade label guarantees farmers get a set minimum price and a financial bonus

KitKat has severed its ties with Fairtrade, despite the organisation behind the scheme warning that thousands of farmers would be hit by the move. The boss of Fairtrade said Nestle’s decision to cut its 10-year association with the non-profit organisation was “profoundly disappointing”.

The Swiss-owned food giant said it would now source its cocoa for KitKat bars from farms on Rainforest Alliance terms instead of those working with Fairtrade accreditation.

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from The Guardian https://ift.tt/3euVPr2