Role reversal: How Indian women football fans put the World Cup widower in his ...

According to Barc, the first 26 matches, played between June 14 and June 22 garnered 90.7 million impressions in India and half the viewers were women. Top quality, international football has both sexes in its embrace. The battle for the remote need not be fought at all.

from Hindustan Times - sports https://ift.tt/2tVWQT9